Boschendal

Client

DGB: Boschendal

Scope

Brand presentation, trade presenters, adverts, branding

Project Rationale

Boschendal is the epitome of excellence and elegance, reflected in the layout and branding work we’ve created across their brand portfolio. The ultimate form of sophistication is simplicity – high-quality photography and simple typography ensure this from a design perspective. As a brand with a rich history and gravitas, keeping the lock-up very recognisable was key as consumers have come to trust the name itself. The association with an elegant lifestyle is also consistently conveyed across brand visuals.

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The Brand

Their winemaking philosophy reflects a tremendous natural heritage first and foremost. Tradition and experience are balanced with contemporary innovation to produce classic, unique wines with a measured modern New-World attitude. This is accomplished through a commitment to produce premium wines of unwavering exceptional quality, dedicated red and white cellars for focused expertise, emphasis on intensity of flavour and mouthfeel, and specialisation in Chardonnay, Shiraz and Cap Classique sparkling wines.